Allison H.

Allison H. is a seasoned marketing leader specializing in growth, lifecycle, and eCommerce strategies for both B2B and DTC markets. They have held significant roles at major organizations including The Coca-Cola Company, where they expanded direct-to-consumer initiatives, and The Estée Lauder Companies, where they directed eCommerce operations for Aveda.com, achieving consistent double-digit sales growth. At Verizon, Allison led digital personalization and optimization strategies, enhancing customer experience across digital channels. Currently, they serve as a Group Manager in Digital Marketing at LinkedIn Talent Solutions, continuing to leverage their insight-led and experimentation-driven approach.