Cheryl Karpel

Senior Product Marketing Manager

Cheryl Karpel is a Senior Product Marketing Manager at LinkedIn since January 2026, bringing a wealth of experience in product marketing and strategy. At The Weather Company from February 2024 to July 2025, Cheryl led go-to-market strategies for digital advertising solutions, significantly contributing to revenue growth and generating new marketing-qualified leads. Prior to this, a tenure at IBM from July 2016 to January 2024 involved roles in product marketing and client success, where Cheryl managed extensive advertising portfolios, developed marketing collateral, and drove thought leadership initiatives. Early career experience includes positions at The Weather Company and HBO, where foundational skills in account management and marketing were established. Cheryl holds a Bachelor of Science in Communication and Media Studies from SUNY Oneonta.

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