Fernanda Gurgel is an experienced marketing professional currently serving as Principal Content Marketing Consultant at LinkedIn, where the focus is on transforming ineffective B2B marketing strategies. Prior to LinkedIn, Fernanda held various roles at Diageo, including Senior Global Marketing Partner and Head of Social Media Intelligence for Europe, achieving significant media efficiency and ROI growth. Additional experience includes positions at Symantec, Illustrated London News, Coelho da Fonseca, E! Networks, General Motors, and PR Newswire, contributing to digital marketing, social media strategy, and content creation. Fernanda holds a Master's degree in International Relations and Politics and two Bachelor's degrees in Journalism and Social Communication.
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