Carlos Bonilla

General Manager at Liquid Barcodes

Carlos Bonilla Arcá is an experienced DevOps Engineer currently at Liquid Barcodes AS since January 2017. Carlos has a rich background in software analysis and development, having held positions at Caterpillar Inc. and EBI, where work focused on Automatic Annotation and Gene Ontology Annotation projects. Earlier roles included software analyst positions at Arte Consultores Tecnológicos S.L. and Plataforma Tecnológica, and experience as a researcher at Universidad de Málaga. Academic achievements include a degree in Computer Science Engineering from Universidad de Málaga, a master's degree in Bioinformatics, and an MBA from INESEM Business School, complemented by executive coaching certification from Escuela Europea de Coaching.

Location

Málaga, Spain

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Liquid Barcodes

Liquid Barcodes is a global marketing technology company focused on the convenience and foodservice industry. What we do: We create and manage compelling digital promotions in real-time for retailers, brands and partners. By powering digital marketing that allows flexible distribution and secure redemption of personalized offers and rewards, we enable retailers and brands to drive traffic to store and connect more closely with their consumers. We believe in making a difference and truly delighting both customers and brands – an approach we describe as ‘live loyalty’. How we do it We have developed the world´s most advanced dynamic couponing platform. Retailers use our closed-loop digital marketing to increase purchases by their existing customers, as well as effectively target and acquire new customers through other paid or earned media channels. Why we do it Our technology transforms digital marketing in the convenience sector by closing the loop between the customer and the store. Retailers and brand partners reduce their marketing costs, and connect with their customers using innovative mechanics that truly engage customers and increases their spend and frequency of purchase. That’s live loyalty.


Headquarters

Lysaker, Norway

Employees

11-50

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