Liquid - Shopper Marketing & Ecommerce Creative Agency
Nicole Wingate has a strong background in account management and marketing. Nicole started their career at DDB as an Account Executive, where they worked closely with an Associate Account Director and gained experience with clients such as Lipton, Clorox, and India Tourism. Nicole then advanced to Saatchi & Saatchi, where they served as an Account Executive and later promoted to an Account Manager. During their time at Saatchi & Saatchi, they led and supported campaigns for major Procter and Gamble FMCG brands in the IMEA region. Nicole was responsible for maintaining client relationships and ensuring creative briefs aligned with business objectives. Currently, Nicole is employed at Liquid - Shopper Marketing & Ecommerce as a Business Director. Prior to this role, they held positions as Group Account Director and Omnicommerce Account Director at the same company. Overall, Nicole Wingate has a wealth of experience in account management and marketing gained from their work at various reputable agencies.
Nicole Wingate earned a Master of Arts (MA) degree in Sociology and Anthropology from the University of Glasgow, which they attended from 2006 to 2010. Prior to that, they attended Dubai College from 1999 to 2006, but the specific degree and field of study are not mentioned. In 2013, they obtained an EACA Advertising Certificate from the European Association of Communications Agencies (EACA).
This person is not in any teams
This person is not in any offices
Liquid - Shopper Marketing & Ecommerce Creative Agency
Liquid is the Middle East’s first independent agency fully dedicated to shopper marketing, ecommerce content creation and implementation and edistribution. Omnicommerce is OUR approach to marketing at retail that puts the shopper at the centre of a seamless experience REGARDLESS OF sales channels. Put simply, it’s ensuring that whenever and wherever shoppers shop, it’s all connected and works together to close make the purchase happen. Headquartered in Dubai Media City, with over 100+ expert talents across 6 offices in Dubai, London, Jeddah, Riyadh, Warsaw and Beirut. Liquid employs proven shopper psychology strategies and behavioural insights to craft emotionally compelling creative which propels sales flow, both on screen and on shelf, across MENA and European region. With ever growing channel fragmentation and fluid loyalty, Liquid gives your brand an unfair retail advantage. Specialties: - Shopper Marketing Toolkit Generation - Category Management - Retail Environmental Design - Way-Finding & Navigation - Experiential shopper events & activation - Packaging - E-commerce Toolkit Generation - Brand store development - E-sampling - E-retailer implementation and maintenance - E-commerce websites & app development - Social Commerce - Edistribution Contact details: Enquiries and Careers - hello@liquidretail.com +97144509118