Adrien B.r. Geneste

Adrien B.R. Geneste is a seasoned marketing professional with extensive experience in the Fintech and telecommunications sectors. Currently serving as the Head of Marketing at Lisk since February 2024, Adrien previously held key roles including Chief Marketing Officer at Yield App, where foundational achievements included building a 20+ member team and reaching over 80k active users within two years. Other notable experiences include lead marketing analyst at Paxful, where market insights drove creative campaigns, and head of communications and marketing at onoff Telecom, recognized for launching a successful app and achieving notable organic growth. Additionally, Adrien has a background in journalism, having worked as an editor for various publications. Adrien holds a Bachelor's degree in Journalism, Politics, and Economics from IEJ and has further education from Université Paris Nanterre.