Haleigh Beckman

Haleigh Beckman is a seasoned professional in digital marketing, holding the position of Director of Product Marketing and Principal Mobile Engagement Strategist at Listrak since April 2015. With a focus on innovative email, SMS, and cross-channel strategies aimed at driving client revenue growth, Haleigh has led the development of best practices in contact marketing. Previously, roles as Digital Marketing Strategist and Enterprise Account Manager involved strategic consulting to enhance clients' marketing efforts through analytics and tailored recommendations. Haleigh's earlier experience includes positions at LNP Media Group, Inc., American Dance Academy, Tween Brands, and Walt Disney World, complemented by a Bachelor of Arts in Mass Communication from the University of Delaware.