Liuba Shapiro Ruiz serves as Senior Vice President at litMUS Music since October 2024, previously holding the role of Senior Vice President of Creative Development & Strategy at Iconic Artists Group, where responsibilities included legacy management for renowned artists such as The Beach Boys and Cher. With extensive experience spanning over two decades in the music industry, Liuba has held senior marketing positions at Warner Music Group and Universal Music Group, specializing in brand management, artist relations, and innovative marketing strategies for both new and legacy artists. A Georgetown University graduate with a B.A. in Art, Music, and Theater, Liuba also founded Survive Wedding Season, a wedding planning resource for guests.
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