Shannon Hughes

Shannon Hughes is an accomplished sales and experience manager with extensive background in high-end markets, currently serving as the East Coast Sales & Experience Manager at LiveWire since November 2023. Previously, Shannon held the role of Regional Sales Manager at Quantificare, specializing in the direct sales of a 3D camera to medical professionals. A significant tenure at Bugatti included positions as Sales & Dealer Relations Manager and Sales & Marketing Specialist, where Shannon cultivated relationships with Ultra High Net Worth individuals and played a key role in launching the Chiron in North America. Earlier experience includes roles at Volkswagen of America, Inc., Chamberlain Marketing Group, and VW Credit, Inc., focusing on commercial credit documentation, program management, and account management. Shannon holds a Bachelor of Arts in Economics from the University of Michigan, with a minor in Spanish Language and Literature from Universidad de Salamanca.