Rachita Shah is a seasoned professional in brand strategy and business development, currently serving as a Senior Brand Strategy Associate at L&K Saatchi & Saatchi since May 2022. Rachita previously held the position of Brand Strategy Associate and has experience as a Business Development Executive at Sovereign Diamonds Ltd., and as a Junior Outreach Editor at The Edict. Additional roles include a Marketing and Public Relations Intern at Reliance Brands Limited, a Marketing Intern at Exposition Pictures, a Social Media and Marketing Intern at Vegefied, and a Brand Management Intern at Nykaa Fashion. Rachita began the career with a role as a Production Assistant at Ikigai and Co. Academic credentials include a Bachelor of Arts in Sociology and Anthropology, with an emphasis on Entrepreneurship, obtained from Ashoka University. Prior education was completed at The Cathedral and John Connon School, culminating in a High School Diploma.
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