Alba Fernández Fernández

Alba Fernández Fernández is a seasoned professional with extensive experience in market research, consumer insights, and digital marketing. Currently serving as a Senior Consumer & Market Insight Specialist at LLYC since October 2020, Alba leads comprehensive quantitative and qualitative studies to derive strategic insights for various sectors and performs advanced consumer data analysis to identify market trends. Previous roles include Deep Learning Consultant and Junior Deep Learning Consultant at Condé Nast, where digital marketing strategies were developed, and a position focused on financial and corporate communications at LLYC. With a background in communications and journalism, Alba also contributed to external communications at Orange España and assisted in internal communications for an entrepreneurial organization. Currently, Alba is pursuing a Law degree at Universidad Rey Juan Carlos while holding a degree in Social Communication and another in Journalism from the same institution.