Lorraine Burrell

Lorraine Burrell is an experienced conversation design lead currently working at Lloyds Banking Group since September 2022, focusing on creating customer-centric chatbot interactions for prominent UK banks. Prior to this role, Lorraine designed a mental health chatbot at Freshriver.ai from September 2021 to September 2022. Lorraine has extensive content strategy experience, having worked as a content strategist at Pitchup.com and Digitas UK, where responsibilities included content audits and strategy development for Honda. Previous roles also include editorship at MyFamilyClub Ltd and content management at William Reed Business Media, where oversight of multiple digital platforms was a key responsibility. Lorraine holds a Bachelor of Arts in Modern Languages from the University of Oxford and has completed advanced training in digital marketing, editorial management, and business journalism.