Lynita Johnson

Director Of Marketing & Brand Strategy at Local First Arizona

Lynita Johnson has a diverse and extensive work history in various fields, with a focus on public relations, marketing, and brand strategy. Their most recent role was as the Director of Marketing & Brand Strategy at Local First Arizona, a position they still hold. Prior to that, they were the Director of Public Relations and Marketing at Feeding Matters from 2017 to 2019. Lynita also had a significant role at Fingerpaint, where they led the agency's public relations efforts for consumer goods, wellness, non-profit, entertainment, hospitality, and tourism clients from 2014 to 2017. Before that, they held positions at Olson Communications, Inc. as a Senior Account Executive and Account Executive, and at Spark Design, LLC as a Public Relations Manager. Earlier in their career, they were the Public Relations & Marketing Manager for Live Nation and the Coordinator of Player & Media Relations for the Arizona Diamondbacks. Lynita began their professional journey as a Marketing and Communications Intern at Phoenix International Raceway and served as an Office Manager at MVP Event Sports Management.

Lynita Johnson's education history includes two bachelor's degrees. From 1998 to 2003, they attended Arizona State University and earned a Bachelor of Arts (B.A.) degree in Interdisciplinary Studies, focusing on Business and Communication. Later, in 2004-2005, they returned to Arizona State University and obtained another Bachelor of Arts (B.A.) degree, this time in Spanish Language and Literature. Additionally, in September 2019, Lynita obtained the certification of Certified Change Management Professional (CCMP) from the Association of Change Management Professionals.

Location

Phoenix, United States

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Local First Arizona

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Founded in 2003 by Executive Director Kimber Lanning, Local First Arizona (LFA) is a community and economic development organization working to strengthen local economies. LFA educates consumers about the interconnectedness of the economy, trains small businesses to be more effective and more competitive, helps larger Arizona businesses and institutions tell their story as champions of Arizona, and creates programs and events that make it fun and easy to discover local businesses and buy local. Visit www.localfirstaz.com for more information and a directory of more than 3,000 locally owned businesses. Join our group of locally-owned and diverse businesses of all industries that share one thing in common: the desire to create a prosperous and thriving economy. Together, we’re going to tell your story as an Arizona homegrown company so that we can connect those businesses and individuals to your brand. When you win, we all win. We're here for you! Join today: http://localfirstaz.com/join/index.php