Local Media Consortium
Christine Hendricks has a diverse work experience in the media and technology industry. In 2015, they joined the Local Media Consortium (LMC) as the Vice President of Marketing, where they are responsible for the strategy and execution of marketing initiatives to promote the benefits and successes of LMC. Prior to LMC, they worked at WorldNow as the Manager of Business Development and later as the Publisher Relations Account Manager, where they developed advertising revenue programs and maintained customer relationships. Before that, they worked at LiveIntent, Inc. as a Publisher Account Manager and started their career there as a Publisher Team Intern.
Christine Hendricks received their Bachelor of Arts (BA) degree in Sport Management from the University of the Pacific. Christine attended the university from 2007 to 2011.
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Local Media Consortium
The Local Media Consortium delivers economic value through strategic partnerships and initiatives on behalf of over 90 local media companies in top markets across the United States, Canada and Puerto Rico, and includes more than 5,000 outlets. The LMC delivers over $50M in annual financial benefit to its members by harnessing their combined volume and scale to reduce costs and increase revenue with technology and service providers like Google, Facebook, Monster and others. The LMC has also launched several strategic initiatives to provide cost-effective shared services and aggregated ad revenue opportunities for its members like The Branded Content Project, The Matchup, NewsNext and NewsPassID. According to ComScore, the aggregated LMC audience footprint spans 212 million monthly unique visitors and reaches 80% of the U.S. online audience. More information is available at http://www.localmediaconsortium.com/.