Brands and media platforms may be global, but business and people are still local.The top-down, centralised approach to international media does not work because local market circumstances and opportunities are not considered.

We are the alternative media agency network. The best-in-class independent, owner-managed agencies across the world fused together to offer all the benefits of a network, with a difference. Our local-up approach brings together the skills, capabilities and perspectives that exist in media today to deliver where it matters…. on the ground.

Because, in the end, the key to international success is to fight and win locally.

Advertising

Local Planet

Martyn Rattle

Murielle Gillard Reed

Ian James

David Jowett

Jenny Kimmerich

The Leadership Team at Local Planet is responsible for setting the strategic direction, ensuring sustainable growth, and aligning the company’s global operations with its local-up approach. This team oversees financial health, digital innovation, client relationships, data and analytics, and market expansion, working collaboratively to drive international success by empowering local market strengths.

Leadership Team

About

Team members

Other teams at Local Planet

Global Client Team