Locaria
Lee-Ann Lucas has a strong background in finance and financial planning, with experience in various roles at different companies. From 2023 to present, they serve as the VP of Finance at Locaria, where they oversee financial operations. Prior to that, they worked at Beam Suntory from 2014 to 2020, holding roles such as Senior FP&A Manager for different regions. Before Beam Suntory, they held positions at Edrington UK and Edrington, where they gained experience in commercial planning and forecasting and financial accounting. Lee-Ann'searly career included a role as a Financial Control Analyst at Morgan Stanley.
Lee-Ann Lucas completed their education in accounting at CIMA in 2008. Prior to that, they pursued a Bachelor of Arts with Honours in economics from the University of Stirling from 1997 to 2001. In 2001, they furthered their studies at the University of Stirling and obtained a Master of Science degree in Banking and Finance, which they completed in 2002.
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Locaria
Locaria is a pioneering global multilingual content production agency which specialises in supporting inhouse marketing activation, e-commerce content delivery, media agencies and creative production houses. We build linguistics and creative adaptation solutions to scale content and campaigns internationally, carefully balancing efficiency, effectiveness, creativity and quality. We have established a unique approach to developing content involves leveraging digital campaign data and feedback from marketing performance, into the content creation process and scaling with technology. We activate across all stages of the customer journey; from touchpoints for awareness, consideration and brand building, to assets designed to drive interaction and engagement, through to acquisition, optimisation and conversion. Our aim is to maximise the effectiveness of global content seamlessly across territory, platform and media for brands with international ambition.