Ilene Melnyk

SVP, Media Investment Officer at Lockard & Wechsler

Ilene is an established Direct Marketing professional with 35+ years of experience with a wide range of knowledge of Linear TV as well as some Digital Advertising background. Throughout her career, Ilene has worked with a wide variety of Direct Response Clients ranging from Traditional to Hybrid Brands. She is involved in Analyzing Data and purchasing all varieties of Short Form TV. She started at Grey Direct Advertising in NYC, worked at SCP Direct, and has been at Lockard & Wechsler Direct since May 2000.

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