Carl Weinstein has a diverse work experience spanning several industries with a focus on marketing, brand strategy, and business development. Carl has held executive positions in various companies and has achieved notable successes in each role.
Starting in 1990, as the Director of Marketing and Promotions for the Seattle Mariners, Weinstein implemented innovative marketing strategies that led to record attendance and revenue for the organization. Carl significantly increased revenue from sponsorships, broadcast rights, and branded merchandise sales.
From 1995 to 1999, as the Director of Programming, Operations & Marketing at New Century Media, Weinstein achieved record ratings and revenue for three Seattle radio properties. Carl consistently delivered top local and national rankings for the stations.
In 1999, Weinstein founded Onecast Media Inc., where they developed a revolutionary technology platform and secured groundbreaking digital content rights partnerships with Major League Baseball, the National Hockey League, and other right holders.
As the Executive Director of Event Production and Marketing at Seattle Center from 2002 to 2004, Weinstein oversaw a staff of over 400 and produced and marketed over 245 major spectator events annually. Carl'sefforts generated $68 million in revenue and established strong business relationships with prominent sports, entertainment, and arts producers.
From 2004 to 2007, as the Chief Marketing Officer at Screenlife Games, Weinstein grew the company's brands globally and led marketing efforts that resulted in Scene It? games becoming the top-selling game brand worldwide.
From 2007 to 2010, as the Chief Marketing Officer at Cozi, Weinstein provided strategic leadership and led all marketing efforts for the #1 family organization app with over 20 million members. Carl'sresponsibilities included growth and brand strategy, product marketing, digital marketing, advertising, and more.
From 2010 to 2018, Weinstein operated as an Independent Consultant, offering strategic planning and tactical implementation to founders, entrepreneurs, and early-stage businesses. Carl helped develop and launch new products, design marketing strategies, acquire and retain customers, and provide strategic direction for growth.
In 2018, Weinstein joined the Locked On Podcast Network as the Chief Operating Officer. Carl played a crucial role in building the startup to become the top daily local sports podcast network, producing 200+ podcast shows for various sports leagues and college teams.
Overall, Carl Weinstein's work experience demonstrates a strong background in marketing, brand strategy, and business development, with a track record of driving success and growth in various industries and organizations.
Carl Weinstein attended Syracuse University, specifically the S.I.Newhouse School of Public Communications. No information is provided regarding the start or end years of their education at this institution.
Sign up to view 2 direct reports
Get started
This person is not in any teams