Ashley Herrera

Ashley Herrera is an experienced retail professional currently serving as Store Manager at Loeffler Randall since September 2023. Prior to this role, Ashley spent seven years at Urban Outfitters, where positions included Store Brand Leader, Visual Merchandising Manager, and Beauty & Intimates Manager. In these roles, Ashley was responsible for merchandising, managing sales floors, promoting customer service, and organizing staff in a high-volume environment. Earlier experience at Urban Outfitters also included serving as Merchandising Team Lead, focusing on training and daily operational planning. Ashley holds a Bachelor’s Degree in International Relations and Affairs from Florida State University, earned between 2009 and 2013.