Jimena Cohen

Eretail & CRM Manager

Jimena Cohen is an experienced professional in marketing and commercial strategy, currently serving as an Omnichannel Manager at Loewe Perfumes since May 2024. Prior to this role, Jimena held various significant positions at The Body Shop from June 2022 to May 2024, including Marketing & Commercial Manager for multiple European regions and Commercial Omnichannel Manager, focusing on brand and promotional strategies across diverse sales channels. Jimena's background also includes brand management in the fashion and beauty sector at Studio Moderna, with a strong emphasis on market analysis and consumer insights at Natura &Co, along with experience in digital marketing and trade marketing. Educational qualifications include a Marketing Bachelor's Degree from Pontificia Universidad Católica Argentina, an MBA, a Fashion Marketing Technical Degree, and ongoing studies in Digital Fashion Reality at Parsons School of Design.

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