José Luis Piñero

José Luis Piñero is a highly experienced commercial professional, currently serving as the Commercial Director for Spain and Portugal at Loewe Perfumes since September 2013. With a strong background in sales management, José Luis leads the commercial team and oversees key accounts including Douglas, Sephora, and Arenal. Previously, José Luis held key account management positions at Elizabeth Arden, Productos de Belleza Sisley, and Estee Lauder Group of Companies, where responsibilities included managing national perfumery chains, coordinating marketing strategies, and achieving company objectives. Earlier experience includes a regional account role at Kellogg Company, focusing on commercial plans and agreements in the food sector in Eastern Andalusia. José Luis holds a degree in Business Administration from Universidad de Granada and studied at the University of Hull.