Randa Irvine

Director, Sales Operations and Demand Generation at Logicworks

Randa Irvine has a diverse range of work experience spanning multiple roles and companies. Randa currently holds the position of Director, Sales Operations and Demand Generation at Logicworks, a role they have been in since April 2022. Prior to this, Randa worked as a Senior Manager, Sales Operations & Analytics at Logicworks from May 2018 to May 2022.

Before joining Logicworks, Randa was a Senior Program Manager at NeuraFlash from October 2017 to May 2018. At NeuraFlash, their role was focused on adding advanced intelligence to the Salesforce Customer Success Platform using AI and machine learning to enhance customer experiences and employee productivity.

Prior to NeuraFlash, Randa founded and served as the CEO of The Pükka Panda, an advisory and solutions firm for small and medium-sized businesses (SMB) and retail business leaders. During their time at The Pükka Panda, Randa worked on improving and optimizing multi-channel customer experiences through technology and cloud applications. Notably, they implemented Salesforce for Shake Shack, enhancing store manager efficiency, customer interactions, and processes.

Randa also has experience at ShoreTel, where they worked as a Director of Operations & Product Management from December 2012 until an unknown end date. In this role, they acted as the Agile product owner for the voice platform and led a team responsible for premises, cloud, and hybrid voice services, e-commerce platforms, and service delivery infrastructure.

Earlier in their career, Randa worked at M5 Networks as a Director of Business Process & Operations from November 2010 until December 2012. In this role, they integrated employees, systems, and core competencies while managing service delivery operations and onboarding new clients. Randa also collaborated cross-functionally to complete projects and design cross-functional processes within Salesforce.

Randa's career began at Geckotech LLC, where they joined as the first employee and held the position of Director of Operations, Client Services, & Infrastructure Management from December 2003 to November 2010. In this role, they developed the company's business strategy, operational processes, and product offerings while overseeing managed service delivery, help desk operations, and core infrastructure management.

Overall, Randa Irvine has demonstrated a strong background in sales operations, program management, and strategic planning across various industries and companies.

Randa Irvine attended Ohio University from 1997 to 2001, where they earned a Bachelor of Science degree in MIS (Management Information Systems) and International Business. Prior to attending Ohio University, Randa Irvine also attended Hudson High School, although the specific dates are not provided.

In addition to their formal education, Randa Irvine has obtained various certifications related to Salesforce. In November 2016, they became a Salesforce Certified Administrator. Randa has also obtained several badges from Salesforce Trailhead, including the Accounts & Contacts Badge, Build a Suggestion Box App Badge, Case Feed Badge, Chatter Basics Badge, Data Management Badge, Data Modeling Badge, Data Security Badge, Donation Management Badge, Formulas & Validations Badge, Fundraising Basics Badge, Reports & Dashboards Badge, Salesforce Platform Basics Badge, Salesforce1 Mobile Basics Badge, Service Cloud Basics Badge, UI Customization Badge, Volunteer Management Badge, Volunteer Registration Badge, and Volunteers for Salesforce (V4S) Basics Badge. The specific dates of obtaining these badges are not provided.

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