Aino Hiisku

Aino Hiisku currently serves as the Global Commercial & Marketing Manager for Logitech G, where responsibilities include collaboration with diverse teams to shape strategies that drive growth. Previous experience encompasses the role of Marketing Rights Activation Manager at the International Olympic Committee, overseeing commercial brand usage by partners related to the Olympic Games. Aino also managed global marketing campaigns for FIFA at Electronic Arts and led UEFA's women's football marketing strategy. Aino's career includes significant roles in event coordination as well as product marketing and management at adidas, coupled with an extensive academic background in sports management and business, highlighted by a FIFA Master degree and multiple master's degrees in sports-related fields.