Mason B. Wells

Business Development Director at Lola Digital Media

Mason B. Wells has a diverse work experience spanning several years. Mason B. has held various roles in different companies, starting in 1999. Mason B.'smost recent role is as a Business Development Director at AllGear Digital and a Branded Content Consultant at Fortune, both starting in 2023. Prior to these positions, they worked as a Sales Executive at Outside from December 2020 to January 2023, generating revenue growth in media sponsorship across various platforms. Mason B. also worked as a Contractor Publishing Sales at Active Interest Media from January 2019 to December 2020, primarily focusing on health, wellness, and nutritional companies. Before that, they worked as a Director of Integrated Brand Partnerships at MIT Technology Review from January 2017 to December 2018, selling cross-platform media programs to Fortune 100 clients in NYC and Boston. Prior to that, they held roles at Gannett as the Director of the New England USA TODAY Network and as the Director of Digital & Mobile Sales. Mason B. also worked as a Publisher at Tennis Media Company (Tennis.com) and as an Associate Publisher at Conde Nast Media (Wired Magazine) and Rodale (BestLife and bestlife.com). Overall, Mason B. Wells has a strong background in sales, business development, and branded content across various industries.

Mason B. Wells graduated from Middlebury College in 1985 with a Bachelor's degree in Art History. In 1989, they completed a Professional Development Certification in the Business of Publishing from NYU Stern School of Business. Prior to that, they attended St. Paul's School from 1976 to 1980. Mason B. Wells has also obtained various certifications, including "Confronting Bias: Thriving Across Our Differences," "Diversity, Inclusion, and Belonging," "Fighting Gender Bias at Work," "Unconscious Bias," and "Sales: Closing Strategies" from LinkedIn. Mason B. has also completed the IAB Programmatic Course from IAB. The exact time of completion for the IAB course is not provided.

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Previous companies

Gannett logo
MIT Technology Review logo
Condé Nast logo
Outside logo

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Peers

Timeline

  • Business Development Director

    May, 2023 - present

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