Lone Beacon
Alexa Gordon has a diverse work experience spanning various roles and industries. Alexa is currently working as a Senior Client Relationship Manager at Lone Beacon since April 2022. In the past, they gained experience at iHeartMedia where they held multiple positions including Project Manager from January 2022 to April 2022, Sales Assistant from January 2020 to January 2022, and Promotions Assistant from April 2016 to January 2020. Prior to that, they interned as a Publicity and Promotions Intern at Allied Integrated Marketing from May 2014 to December 2014, and as a Marketing Intern at Blue Shoe Strategy from June 2013 to February 2014.
Alexa Gordon completed their Bachelor of Arts (BA) degree in Public Relations, Advertising, and Applied Communication at Suffolk University from 2010 to 2014. Following this, they pursued a Master's Degree in Music Industry Leadership at Northeastern University from 2015 to 2016.
Lone Beacon
Lone Beacon is the only full-service sales and marketing organization in America dedicated to the Financial Advisory vertical, and work within every phase of the customer journey, which allows us to better analyze, learn, and execute based on reams of data. Our services include Website Development and associated Content, Digital Marketing, Email Marketing Automation, Data Mining, and Practice Management. Our data scientists have developed proprietary lead scoring algorithms that allow us to be hundreds of times “more predictive” in regard to an individual needing financial advice. Lone Beacon engineers are the creators of “The Eye” dashboard which allows advisories and institutions to see thousands of data points within their marketing ecosystem. There are clients in every corner of the country and all points in-between who have dramatically transformed their production and Assets Under Management as a result of Lone Beacon’s efforts.