Irena Macri

Irena Macri is the founder of Cooked & Loved, a popular food blog, and serves as Managing Director at Crave Collective, a digital content creation and marketing agency. With over two decades of experience in the digital landscape, they have successfully led the development and launch of major content sites and crafted digital marketing strategies that significantly increased traffic and engagement. Irena holds a BA in Digital Media from the University of New South Wales and has previously held key roles such as News Product Manager at Fairfax Media and Digital Strategy Manager at Pacific Magazines. They are also an accomplished author, having published several cookbooks with Penguin Books Australia.