Helya Askari

Helya Askari is currently the Vice President of Sales and Executive Director at the Los Angeles Times, a position held since October 2020. Prior to this role, Helya served as the Advertising Director at the Los Angeles Business Journal from October 2015 to October 2020, focusing on building relationships with B2B organizations, particularly in the legal and real estate sectors, to create tailored programs that enhance visibility in Southern California. Helya's earlier experience includes a role as a Research Assistant at Pepperdine University and an internship in writing and marketing at Canyon News. Helya holds a Master’s degree in Marketing and Media Studies from Pepperdine University, completed in 2015.