Paula Andrea Bedoya Herrera

Paula Andrea Bedoya Herrera serves as the Gerente General at Sercofun Caldas Ltda since February 2020, following a tenure as Gerente General at Cooperativa la Rosa from April 2018 to February 2020. Previously, Paula held roles at Confiar Cooperativa Financiera, including Gerente Comercial and Directora de Mercadeo, from October 2008 to April 2018. Early career experience includes marketing analyst at Ultrabursatiles from February 2007 to June 2008. Educational qualifications comprise a Coaching degree from Axon Training in Argentina, a postgraduate degree in Marketing from Universidad de Medellín, a diploma in Sales Management from Universidad EAFIT, and a degree in Marketing from Universidad de Manizales.