Lotrèk | Human Before Digital
Nicola Masella currently serves as the Chief Innovation Officer at Lotrèk | Human Before Digital, starting in January 2025. Previously, Nicola held the position of Chief Technology Officer at WeSchool from April 2021 to January 2025, focusing on enhancing inclusive and engaging learning experiences for educators and students. Nicola's extensive career includes roles such as Operations Director and Project Leader at Isobar, Project Manager Coordinator and Project Manager at Caffeina, and various software development roles at Webranking, YACME srl, Bluservice, and Ray Emitters Team. Educational qualifications include a degree in Ingegneria dell'Informazione from Politecnico di Bari and a diploma from ITIS A.Pacinotti.
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Lotrèk | Human Before Digital
HUMAN BEFORE DIGITAL We are a collective of agency partners, digital by vocation, dedicated to the cause, personally connected to their projects. We believe in the power of technology and the efficiency of automation without forgetting that all revolutions are always led by people. We create digital experiences people love and give our clients a better future. We give our best on long term projects. Our data-driven approach makes us the perfect partner to steadily improve our clients’ marketing actions over time.