Guillaume Pats has extensive experience in retail and merchandising, currently serving as EMEA Vice President at Louis Vuitton since January 2019, overseeing operations in France, Italy, Spain, and the Mediterranean region. Prior roles include General Manager and Retail Director for France and Monaco at Louis Vuitton. At Galeries Lafayette - LE BHV MARAIS, Guillaume held various positions including Buying and Merchandising Director, contributing to executive decision-making, as well as managing the cosmetics and shoes business units. Previous experience includes Retail Director for Yves Rocher in Spain, where management of 200 stores and significant net sales was achieved, and multiple roles at Arthur Andersen Business Consulting. Guillaume holds a degree from ESCP Business School and has a background in finance, supply chain, and sales management.