Loyalty NZ
Hazel Bidmead is a seasoned Senior Business Outcomes Analyst at Loyalty NZ, with a strong background in Agile project management and supplier integrations. Prior experience includes roles as a Senior Business Analyst at Te Tumu Paeroa, focusing on CRM systems and productivity improvements, and at Medical Assurance Society, delivering a successful CRM replacement project. Earlier career experiences encompass adventure leadership for Outdoor.co.nz Limited and various analytical roles at Datacom, where Hazel contributed to both business analysis and testing. Hazel holds a Bachelor of Arts degree in Spanish and Computer Science from Victoria University of Wellington.
Loyalty NZ
Launched in 1996, Loyalty New Zealand is New Zealand’s expert on customer loyalty. We specialise in the clever use of big data to help Kiwi businesses know more about what their customers want from them, and how they can best deliver it. We’re most famous for the Fly Buys programme, which has over 2.4 million cardholders across 74% of New Zealand households, and partners with 40 industry-leading brands. LAB360, our specialist data analytics and insights business, helps companies use data in clever ways to finesse their business strategy and get outstanding results. Doing this field-leading work is our expert team of analysts, marketers, data miners and designers. We’ve got a team of more than 115 across our Auckland and Wellington offices, plus a customer service centre for our members. Backing up the Loyalty New Zealand team are our major shareholders: New World (Foodstuffs), State (IAG), BNZ and Z Energy.