Renee Adams

Renee Adams is a seasoned marketing professional with extensive experience in customer relationship management, marketing technology, and digital marketing strategies. Currently serving as the Director at LTK, Renee leads the Marketing Technology Engineering Team and oversees off-shore development projects, while collaborating with various teams to enhance customer engagement through tools like Braze and HubSpot. Previous roles include Vice President of Marketing and Customer Engagement at Excentus, where responsibility encompassed the Fuel Rewards Loyalty Program for over 5.4 million members, and Director of Loyalty Marketing at La Quinta, driving initiatives to grow loyalty program enrollment. As an adjunct instructor at Southern Methodist University, Renee teaches Email Marketing Strategy and Program Management. With a Bachelor of Arts in Journalism/Mass Communication-Advertising from the University of Oklahoma, Renee combines creative expertise with strategic marketing acumen.