MA

Matt Anderson

Chief Executive Officer at LTV SaaS Growth Fund

Matt Anderson has a diverse and extensive work experience. Matt is currently serving as the Chief Executive Officer at LTV SaaS Growth Fund, where they provide strategic and operational leadership for a portfolio of five SaaS businesses. Prior to this, Matt founded Connect Right Media in 2021 and Green Barn Holdings LLC in 2018, where they worked as an executive consultant and board advisor, specializing in start-ups and international companies expanding into the US market.

From 2020 to 2021, Matt held the position of Global Chief Commercial Officer and CEO North America - Consulting at 59A, a private equity-backed start-up tech platform. Matt led global enterprise commercial strategy, platform sales, and partnerships, achieving substantial revenue growth and closing significant deals.

In 2019, Matt joined Learfield IMG College as the SVP Marketing & Data and Chief Revenue Officer of Mogo/SME. Matt led digital media and data sales, strategy, and client services, driving the go-to-market launch of Learfield's 1st party data platform.

In 2017, Matt served as the Global Head of Agency Sales at Adobe, where they led US agency sales and global agency strategy. Before that, they held multiple roles at GroupM from 2014 to 2017, including Managing Partner and Managing Director, where they doubled the business and launched an industry-first transparent programmatic business.

Prior to their time at Adobe and GroupM, Matt worked at RhythmOne, formerly known as Blinkx, as the Director of Business Development & Programmatic Sales. Matt also served as the Director of Eastern Sales at Burst Media, leading direct and programmatic media sales.

Before joining RhythmOne and Burst Media, Matt worked at Adfusion an ARAnet Company and Gannett, where they managed cross-platform sales for online display, video, and print solutions.

Overall, Matt Anderson's work experience showcases a track record of leadership, strategic planning, sales growth, and successful partnerships across various industries and organizations.

Matt Anderson attended Columbia University from 2018 to 2019, where they pursued a degree in Sports Marketing Essentials with a focus on Sports Management and Marketing. Prior to that, they attended New York University from 2001 to 2002 and obtained a degree in Entertainment Media Management, specializing in Broadcast Media. Matt also earned a Bachelor of Science (BS) degree from Mount Saint Mary College, although the specific field of study is not mentioned. Additionally, Matt may have started their education at Fordham University, where they likely studied English and Accounting, although the degree obtained is not specified. Before their college education, they attended Iona Preparatory School.

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Timeline

  • Chief Executive Officer

    February, 2022 - present