Luck Reunion
Sarah Comardelle is an experienced professional in event production and management, currently serving as the Executive Operations Manager for Luck Reunion and the VP of Product for ShowOps. With a career spanning over a decade, Sarah has produced a variety of events, including concerts and competitions, and is known for overseeing the annual “Songs of <year>” show at Americanafest. Previous roles include Head of Client Experience at Aloompa, where Sarah optimized app development processes, and Festival Producer and Director of Marketing for the Americana Music Association, managing a large-scale festival and marketing initiatives. Sarah's background also includes entrepreneurship with an online retail business and account management in financial services. Sarah holds a BBA in Music Business from Belmont University.
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Luck Reunion
Inspired by it's annual "anti-festival" hosted on Willie Nelson's Luck, TX property, Luck Reunion creates unique spaces for cultural discovery. Nearly 10 years ago, a group of friends came together with a vision for a new kind of live music experience. We knew we wanted to honor the cross-section culture that has long motivated creative tradition; to preserve traditions in music, food, and craft; and to create a stage for modern-day outliers who are influenced by the legacies before us. What started as a one-day event has grown into a community; a platform for us to share the ethos of Luck and bring together musicians, chefs, and artisans who are contributing to American roots culture in an authentic way. In addition to the flagship annual event, Luck produces content and experiences both in and out of Luck with the mission of providing a space for craftsmanship, preservation and discovery. When we were forced to cancel the 2020 Reunion, we became one of the first companies to pivot events into the live streaming events space. Building a streaming platform for Luck original content such as, 'Til Further Notice, A Night For Austin, Willie Nelson's 4th of July Picnic, Come and Toke It, Prime Cuts and more; as well providing a easy to use platform for artists and music businesses to showcase and monetize their live streams effortlessly. Featured in Fast Company, Rolling Stone, Forbes, New York Times, Paste Magazine, Texas Monthly and more: http://luckpresents.com/press