Beatriz Rivera

Beatriz Rivera is a marketing assistant at LUDA Partners since July 2022, specializing in the design of graphic materials including illustrations, banners, and infographics. Previously, Beatriz worked at Correos managing digital projects using agile methodologies, and at HH Global as an account specialist for Kimberly Clark in Central America and the Caribbean, where responsibilities included budget management and collaboration with stakeholders. Experience also includes a planning role at GuaZa focused on human-centered design, graphic design at Hospital de Diagnóstico, digital media management for Smashburger, and account management at Grupo Publiciti. Beatriz holds a Master's degree in Project Management from EAE Business School, a Bachelor's degree in Strategic Design from Escuela de Comunicación Mónica Herrera, and a diploma in Basic Digital Marketing from IAB.