Lena Teresa Schneider

Lena Teresa Schneider is a seasoned professional in the airline industry with extensive experience in product management and customer experience. Currently serving as Product Owner for Digital Travel Experience at Lufthansa since January 2020, Lena oversees digital baggage customer services for Lufthansa Group’s hub carriers. Previously, Lena held the position of Product Manager for Digital Services at Lufthansa Group, managing various digital customer service initiatives. Earlier experience includes a role as Customer Experience Consultant at Lufthansa Consulting, where significant projects included leading the implementation of digital self-service solutions and developing marketing strategies for airport privatization efforts in Japan. Lena holds multiple degrees, including an MSc in Strategic Marketing from the University of Bradford, an MA in International Management from the University of Applied Sciences Fulda, and a BA in Tourism and Travel Management from IU International University of Applied Sciences.