Chris G. is a community builder and brand strategist with extensive experience in leading go-to-market initiatives for renowned companies including adidas, ASICS, and Canada Goose. They served as the Director of Direct to Consumer at ASICS from 2017 to 2022 and are currently the Senior Manager of Brand Marketing North America at lululemon. Chris previously held various roles at adidas, focusing on concepts to consumer strategies, and contributed to the brand as a Product Manager and eCommerce Marketing Manager. Their dynamic background highlights a commitment to understanding consumer needs and fostering connections within the retail landscape.
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