Shannon Ashcraft-Kirk

Shannon Ashcraft-Kirk is a seasoned marketing professional with extensive experience in driving customer growth and retention across various industries. As the Owner/Operator of AK Consulting since May 2019, Shannon specializes in developing data-driven marketing strategies for clients, focusing on customer acquisition, retention, and brand awareness. Previous roles include Director of Digital Marketing at Azazie, Inc. and Director of Growth at Freebird and Thrive Causemetics Inc., where Shannon led growth strategies and managed multi-channel marketing efforts. Additional experience includes roles at Chamberlain Coffee, Creative Market, Alo Yoga, Love Culture Inc., ShopLately, and Woodbury University, showcasing expertise in e-commerce, digital marketing, content creation, and customer engagement. Shannon holds a Bachelor of Science in Family and Consumer Sciences and a Bachelor's degree in Apparel Merchandising/Journalism, both from California State University, Northridge.