Anna Potter

Senior Digital Strategist at Luminary

Anna Potter is a seasoned digital strategist with extensive experience across various roles in marketing and brand management. Currently serving as a Senior Digital Strategist at Luminary since May 2022, Anna previously held the position of Digital Specialist Consultant at FPOV from July 2020 to May 2022 and worked as a Digital Specialist/Consultant at Three Balls Red between April 2019 and May 2022. Prior to that, Anna contributed to General Mills in multiple roles including Senior Brand Manager for Old El Paso during a job share from February 2018 to March 2019, as well as various marketing positions from June 2005 to September 2016. Anna began the career as a Marketing Assistant at Detmold Packaging in 2004. Educationally, Anna holds a Bachelor of Management and a Bachelor of International Studies with a focus on Marketing from the University of South Australia, completed in 2003.

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