Jeff Shapiro

Director, Paid Social at Lunar Solar Group

Jeff has been managing Facebook ads for over five years, with experience building, growing, and eventually exiting multiple e-commerce brands completely from scratch (specifically in the apparel space). He’s also managed several books of businesses across both display media and paid social efforts, including direct brands such as IBM and Grainger as well as agencies like Havas and Butler/Till.

Most recently Jeff helped scale luxury start-up retail brand Olivela from spends of $5k per day into $20-$25k+ ranges, as well as increase overall profitability purely using paid social advertising. At his time at Lunar Solar Group, he’s worked with clients spanning from food & beverage, to Fintech and even translating as-seen-on-TV ads into a digital social experience.

Timeline

  • Director, Paid Social

    Current role