Lisa Luth

Lisa Luth is the Senior Vice President of Business Development at Luth Research. Lisa has over 25 years of experience in the market research industry. Prior to their current position, they served as the Vice President of Custom Research at Luth Research for five years, and they were the Food and Fund Drive Manager at Harvesters - The Community Food Network for two years.

Luth is known for their innovation, their ability to create value across departments, and their team-building skills. Lisa has designed and implemented marketing programs that have resulted in significant increases in donations. Lisa has also increased online giving by more than 250% through virtual food and fund drives. In addition, they successfully broke a Guinness World Record for cans built in a pyramid, which resulted in more than 17,000 pounds of food being donated to Harvesters.

Luth currently serves on the national Feeding America committee to implement an employee engagement program for 202 food banks across the country. Lisa is also the primary lead for the strategy and implementation of the national engagement of Sprint in hunger relief, including marketing goals, cause marketing strategies, and employee engagement.

Lisa Luth has a MBA in Marketing from Vanderbilt University - Owen Graduate School of Management and a Bachelor of Science (B.S.) in Marketing/Statistics from San Diego State University.

Lisa Luth reports to Roseanne Luth, CEO. They are on a team with Larry Massey - VP, Market Research, Gary Williams - Senior Research Manager, and Lisa Torres - Senior Account Executive.