Rachel Korenstein

Rachel Korenstein currently serves as the Vice President of Brand & Digital Marketing at IGK Hair, part of Luxury Brand Partners, since August 2025. Prior experience includes Executive Director of Global Consumer Engagement at Orveon Global from January 2023 to August 2025, where Rachel led integrated consumer engagement strategies across a portfolio of beauty brands. Previously, Rachel held multiple director-level positions at The Estée Lauder Companies from 2018 to 2023, focusing on global online content, social media, and influencer strategy for Clinique, significantly enhancing brand growth and consumer engagement through innovative digital marketing initiatives. Earlier career highlights include senior brand strategist roles at Berlin Cameron and Havas Creative Network, with a solid foundation in social strategy at iCrossing and communications at University Settlement Society of New York. Rachel holds a BA in Dance & Movement Studies and Sociology from Emory University.