Lyric Opera of Chicago
Samantha Rose Berger is an experienced digital marketing and content management professional currently serving as the Website Content & Digital Experience Manager at Lyric Opera of Chicago since September 2018. In this role, Samantha has strategically set content goals, enhanced user engagement through analytics, and collaborated with technical teams to improve digital experiences. Previous positions include Digital Fundraising Manager and Digital Marketing Contractor at Lyric Opera, where significant contributions included managing donor communications and web content updates. Additional experience encompasses roles as Supervisor at Broadway In Chicago, Associate Producer for Black Lives, Black Words, and various marketing positions at Western Michigan University. Samantha holds a BFA in Theatre Studies with a minor in Marketing from Western Michigan University.