Arne Michal Paulsen

Arne Michal Paulsen is an experienced leader in e-commerce and digital growth with a strong background in managing teams and delivering results. Currently serving as Avdelingsleder Digital Vekst at Lyse, Paulsen oversees a small team of digital professionals and is responsible for digital sales, budget management, and optimizing technical capabilities to drive growth. Previous roles include Ecommerce Manager at ice Norway and Tanum, where responsibilities encompassed budget oversight, product ownership, and driving digital sales through continuous optimization. Paulsen has also contributed to the e-commerce sector at Myynti as an external e-commerce manager and has held operational roles at Zalando. With a solid foundation in retail management from H&M and a degree in Product Design from Oslo and Akershus University College, Paulsen combines technical expertise with strategic leadership to enhance digital platforms and sales strategies.