Gene Willis

Chief Marketing Officer at Lytx, Inc.

Gene Willis has a strong background in marketing and advertising. Gene is currently the Chief Marketing Officer at Lytx, Inc. Prior to this role, they founded Slingshot Consulting, an independent marketing consultancy focused on helping customer-centric brands overcome challenges and grow. Gene also has experience working at Visa as the VP Marketing, Global Brand Creative, where they led global brand creative efforts and oversaw the expression of the brand across various platforms. Gene has also held positions at Google as the Global Head of Consumer Marketing for Nest, and at Netflix as the Director of Brand Marketing & Advertising. Gene began their career at Wieden + Kennedy as a Global Group Account Director.

Gene Willis has obtained a Bachelor of Arts (BA) degree from the University of Richmond. Gene later pursued an MBA degree from the University of Oregon. Gene Willis also attended The Westminster Schools, although their specific degree or field of study is unknown. In addition to their formal education, they have acquired certifications in "Artificial Intelligence in Marketing" from the University of Virginia Darden School of Business and "Fundamentals of Digital Marketing, Social Media, and e-Commerce" from Wharton Online.

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Timeline

  • Chief Marketing Officer

    January, 2024 - present

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