On Premise Sales Representative - Boston Metro

What we are looking for: M.S. Walker is seeking an On Premise Sales Representative who will be responsible for covering On Premise accounts for the Boston Metro area in an established territory. This wine savvy individual will have a documented track record, strong relationship skills, goal oriented, and highly motivated with 5+ years OP experience. They will be responsible for maximizing the sales of supplier brands of the trade through effective territory planning, selling, merchandising and communicating that permits achievement of company and supplier objectives.

Key Responsibilities:

• Calls on accounts and covers daily routes by creating an established and efficient routing pattern.
• Analyzes entire account base by visiting each account and identifying opportunities; completes all necessary surveys and ensures national account compliance where applicable.
• Survey the market; know and understand primary competition and how they are situated within the market.
• Develop new business and maintain existing distributor and trade relationships.
• Implementation of on-premise core SKU/brand in field.
• Prepares and delivers professional sales presentations to customers by balancing the company’s priorities and customer’s needs to include selling menu concepts, new products, well and back bar placements, drink and wine lists, and promotions.
• Understands and works with management on inventory levels by being aware of current inventory and out of stock situations and by alerting management to possible fluctuations in demand.
• Attains standards of performance goals by achieving the distribution, volume and activity goals of supplier brands as set by management.
• Ensures maximum brand visibility within accounts by maintaining account standards as determined by management and using effective and current point of sale materials when appropriate.
• Educates account staff on priority brands by administering educational staff training seminars.
• Maintains professional relationships with all suppliers by participating in effective supplier work with sales calls, and sales blitzes.
• Remains informed of company/supplier activities and updates by attending and actively participating in weekly sales meetings.
• Maintains customer confidence and protects operations by keeping information confidential.
• Contributes to team effort by accomplishing related results as needed.