Àlex Villeyra i San Anastasio

Àlex Villeyra i San Anastasio has extensive work experience in various roles and industries. From 2000 to 2005, they worked at KPMG Espa\u00f1a as a Junior Auditor and later as a Senior Consultant and Manager in the IT Advisory department. During this time, they led consulting projects for major clients in the financial and industrial sectors, coordinated multinational teams, and conducted field projects in several European countries.

In 2008, Villeyra joined KPMG in Argentina as a Senior Manager in the Performance and Technology department. Àlex focused on IT governance, cost optimization, sourcing strategies, vendor selection, and large project management for clients such as McDonald's, Edenor, Repsol-YPF, and Telef\u00f3nica. Àlex later became the Director of IT Advisory and led a team of consultants in delivering projects related to IT strategy, information protection, outsourcing, and IT due diligence for clients mainly in the financial, retail, and oil & gas industries. In 2012, they took on the role of Director of Management Consulting, where they led the Shared Services and Outsourcing Advisory and Transformational Project Management practices, exceeding budget goals and achieving a double-digit CAGR.

In 2015, Villeyra became an Independent Management Consulting Professional, working on project-specific missions with CEOs, CFOs, and Board Advisors of medium family-owned companies to large multinationals in the EU. Their focus areas included general management, business transformation, finance strategy, shared services and outsourcing, program and project management, digital alignment, and technology startups.

From 2015 to 2016, they took a sabbatical period to enjoy their family and plan future career developments. During this time, they also served as an inspirational speaker and mentor on Smart Sourcing for Startups at #MenorcaMillennials, the first Mediterranean Startup decelerator.

Villeyra joined Mabrian in 2016 and held various roles. Àlex started as the Head of Customer Success, helping tourism industry players improve decision-making by analyzing real-time travel intelligence. In this role, they supported customers in understanding demand drivers, obtaining accurate demographic data, and identifying niche markets. Later, they became the COO, continuing their work in providing travel intelligence and resource allocation optimization for the tourism industry.

Additionally, Villeyra has served as a Business Mentor for ESADE Alumni's mentoring program, assisting entrepreneurs in advancing their start-ups by providing advice and support for a three-month period. Àlex has also been a Mentor for Endeavor, a global organization supporting high-impact entrepreneurs.

Furthermore, Villeyra has been a member of the Organizing Committee for Segurinfo, LATAM's biggest event on information security, where they proposed topics and selected speakers to create a world-class panel of experts on corporate information security.

Àlex Villeyra i San Anastasio has a diverse education history. In 1996, they started their academic journey at Universitat Pompeu Fabra, where they pursued a Master's Degree in Business Administration and Economics. Àlex successfully completed their studies in 2000.

Following this, in 2001, Àlex enrolled at Universitat de Barcelona to obtain another Master's Degree, this time in Audit and Public Accountancy. Àlex dedicated himself to this program until 2004, when they graduated.

Àlex's educational pursuits continued in 2010 when they attended Esade for a brief period to complete a Postgraduate in Business Administration and Management, giving him further expertise in this field.

In addition to their formal education, Àlex Villeyra i San Anastasio obtained the certification of CISA - Certified Information Systems Auditor (Non-Practicing) from ISACA in June 2005.