Vighnesh Venkataraman

Vighnesh Venkataraman is a seasoned marketing professional with extensive experience across multiple organizations. Currently serving as the Senior Director of Marketing at Macabacus Inc., Vighnesh previously held the position of Director of Growth, Product & Lifecycle Marketing at the Corporate Finance Institute® (CFI). Prior to CFI, Vighnesh led growth and membership strategies at M1 Finance, where responsibilities included managing the P&L and product roadmap for the M1 Plus business unit and enhancing CRM and lifecycle marketing functions during significant company growth. Vighnesh's earlier roles at Groupon included Director of Lifecycle Marketing and multiple positions focused on email marketing, contributing to successful customer engagement strategies. Notably, Vighnesh's career began as a CRM Analyst at HSBC, providing consultative solutions to enhance customer retention. Vighnesh holds an MBA in Marketing and Strategy from the University of Minnesota and a B.Tech in Mechanical Engineering from the National Institute of Technology Karnataka.