David Krupnik

Senior Manager, Analytics Instrumentation at Macy's

David Krupnik has a diverse background in analytics, research, and data science. David has held roles such as Senior Manager, Digital Analytics Manager, and Data Science Manager in various companies including Macy's, Revlon Inc., and Ad Council. David's expertise lies in tagging, measurement, analysis, and data visualization. David is highly skilled in utilizing tools such as Google Analytics, Tableau, and Google Tag Manager to deliver optimized solutions. With a BBA in Marketing from Hofstra University, David has a strong foundation in data-driven decision-making and driving successful business outcomes through analytics.

Links

Previous companies

Ad Council logo
Time Out logo
Raptive logo
Odyssey  logo

Timeline

  • Senior Manager, Analytics Instrumentation

    May, 2023 - present

  • Senior Instrumentation Specialist

    April, 2020