Mark Wallace

Mark Wallace is an experienced IT Product Manager and Business Analyst with a strong background in data analysis, marketing effectiveness, and merchandising. They have held the position of Staff Business Analyst at Macy's Technology from 2004 to 2024, where they managed multiple marketing applications and drove product management through all stages of development. Previously, Mark worked in marketing effectiveness roles at Burdines and Rich's-Lazarus-Goldsmiths, focusing on ROI analysis and advertising strategies. Currently, Mark is pursuing a Bachelor of Science in Marketing at the University of Alabama at Birmingham.